Drink Free Days 2018: campaign evaluation
Full evaluation report for the Drink Free Days 2018 campaign.
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Building on the momentum of Drinkaware바카라 사이트™s 2016 to 2017 바카라 사이트˜Have a little less, feel a lot better바카라 사이트™ (HALL) campaign, Public Health England (PHE) and Drinkaware collaborated on a new campaign in 2018.
An evaluation of the campaign was conducted to understand the extent to which the campaign has reached and influenced its target audience. This report details the principal findings from the evaluation.
The evaluation was conducted by independent research agency Kantar Public, who are the authors of both the executive summary and the full report.
The full report is available on the .